Yong Kim

Creative Designer (UI/UX)

A seasoned professional with more than 15 years experience in delivering industry-recognized creative solutions for diverse clients and companies. Proven knowledge of creative strategy, vision, usability for brand development. Excel at people collaborations, managing high performance design teams, and implementing best practice methodologies consistently improve delivery times and best designs while reducing time & cost

Work Experiences

Oath - Verizon Company

Dulles, VA
Design Director
at Membership
2013 - Present

Oath Inc. is a fully owned subsidiary of Verizon Communications' Media and Telematics division, that will serve as the parent company of its content sub-divisions AOL and Yahoo!. At Oath, my role was help the design team to develop better UI UX & design for membership subscription properties in order to drive site engagement, user retention and return visitation for AOL membership including creating stretegies, design mocks and A/B testing plan.

  • Help customers to adopt AOL products by improving UI/UX & design using data from Adobe Target.
  • Hands on Design & launched multiple MVP programs that led 2+ million adoptions.
  • Provide new strategies to improve churn rate by using site optimization using Adobe Target platform and capture & analyze the user conversion & path.
  • Help AOL family brands such as Kitchen Daily, StyleMePretty, and Mapquest to optimize and improve the landing page experiences.
  • Design lead for all of AOL Paid Services, the highest grossing department within the company
  • Developed creative programs and design concepts that meet the business objectives of the organization and that advance the brand strategy
  • Provide thought leadership and best practice solutions for design & development process and project delivery
  • Design & developed creatives for INFOR decision engine to serve targeted audiences.


Sterling, VA
Sr. Creative Design
Manager for Repair.com
2012 - 2013

Repair.com was a startup that was launched by Asurion(N.E.W) and my role was redesign and rebrand the company's site. The main purpose of Repair.com was to introduce and reinforce our brand narrative while engaging and converting prospects. So I introduced a conversion strategy that employed predictive analytics, dynamic messaging, push/click chat and service availability search. I also helped to develop call center communications tools to help between customers to resolve any issues with the site.

  • Created and launched v1, v2 of repair.com and worked on the v3 of repair.com with more customer focused UI/UX method and web usability.
  • Come up with site flow and wireframes for external and internal sites and prototyping the design flow for repair.com and internal service providers.
  • Interface with customers & internal team to gather requirements and develop creative solutions, through concept, strategy, execution with better User-Interface design goals and method.
  • Working closely with an agency to come up with new Mobile UI/UX and design for Repair.com
  • Managing multiple creative projects from concept to launch using innovative visual concept and web standard.
  • Optimized the site using Visual Website Optimizer and apply A/B testing & heatmap for user interactions.


Alexandria, VA
Design Manager
2011 - 2012

At SAIC, I was assigned to DoD's contract to support their internal portal systems.

  • Perform complex analysis and provide advanced technical direction and delivery in the design, incorporation, and implementation of Enterprise reporting and application capabilities, and lead and/or seek out collaboration efforts to deliver additional Web open source software solutions and open software sharing capabilities to the DoD
  • Leading the expansion and growth of the IMIE App Store in MilBook with latest widget developments and UI design & development.
  • Collaborating with DoD Enterprise resources like Software Forge.mil and others to enable cross-program sharing of software and services.
  • Develop and maintain ETP (Enterprise Transition Plan Portal) from designing user interface to actual front-end coding using extJS, JavaScript, XML with MVC methodologies for Office of Deputy Chief Management Officer.
  • Hold a Secret Clearance from DOD via SAIC


Dulles, VA
Sr. Interactive Designer
Technical Manager
2004 - 2011

My role was to work as a technical & design expert to help membership team to improve membership expericens such as onboarding and member educations.

  • Direct conceptual, strategic, and tactical creation of robust, integrated web site and Web application solutions.
  • Managing & configuring site traffics using Omniture and DoubleClick tracking & Google Analytics system to track user interaction throughout the site.
  • Partnered in user interface design; contributed to content, layout, navigation, interaction flow, and terminology. Collaborated on white boarding, storyboarding, paper prototyping, specifications, and graphical design.
  • Developed rich media advertising site with Advertising.com from concept, production, to launching. (http://richmedia.aol.com/)
  • Designed and developed user experience & newsletter RSS feed tool used by commerce at AOL. (Shopping, real estate, Travel)


Reston, VA
Sr. Web Design Manager
2003 - 2004

I was part of Nextel group right before they merged and my role was create & develop their IT project management portal called nCompass.

  • Developed and Managed an IT Project Management Portal called nCompass. nCompass assists Program and Project Managers across the Nextel IT organization with processes and procedures that are necessary for proper project reporting and accounting.
  • Designed and developed internal web site from the bottom up using marketing material as it was being generated. Provided multiple versions of web sites to track changing priorities of the group.
  • Designed ASP-based extranet, non-public website; site interacts with SQL DB, receives/presents live data instantly. Company agents log in, choose from a set of individually selected forms, use these forms to enter and retrieve data from multiple SQL databases.
  • Managed a 150-page website; ensured current product and event announcements; provided vital support files and links to Digital partners; managed network configurations; managed Windows NT staging server HW/SW; monitored site performance.
  • Developed website requiring detailed understanding of client's needs, with attention to exact placement of objects throughout the site and concern for download limitations.

Sirius XM Radio

Washington D.C
Manager, Web design
2001 - 2003

XM radio was very exicting place to work and the satellite radio technology was growing around 2000. I was hired to re-design xmradio.com which was their portal for all members to get information about the XM radio channels and also manage the memberhip engagement.

  • Designed www.xmradio.com and maintained all content found throughout www.xmra- dio.com, the company’s portal web site.
  • Developed interactive rich media guide for XM customers.
  • Designed an e-commerce application for GM partners. It’s Delphi XM Radio online shopping system that provides GM partners to order XM Radio online. This project was full life cycle, and used Yahoo shopping as a backend support and using RTML technologygy to manage the client shopping experience.


Falls Church, VA
Sr. Interactive Designer
1999 - 2001

Winstar was the telecom company that was based in N.Y. and it was one of the fast growing technology around 1997. I was the lead interactive designer for the company's main site and resulted in 800% traffic increase in unique visitor.

  • Content layout design, posting and maintenance of all content found through the company’s portal web site.
  • Increased web traffic 800% in unique visitors to www.winstar.com through targeted customer and vendor programs, and completely redesigned usability interface.
  • Improved the site’s load-time efficiency 45% by optimizing all content, and spearheading the use of a global provider of Internet content delivery services.
  • Established and enforced unified web branding standards across all Winstar web sites. Developed a single web site template that integrated the brand, yet was flexible enough to meet the needs of over 200 diverse sites.

Lockheed Martin

Crystal City, VA
Web Developer IV
1998 - 1999

Lockheed Martin is an American global aerospace, defense, security and advanced technologies company with worldwide interests.

Developed 3-tier client/server architecture system called ADR (Application Dispute Resolution). This project was full life cycle, and used ASP, ADO, Java, JavaScript, VB Script, COM, Crystal Reports 7, Oracle 8.05 and PL/SQL. The first tier consists of the Netscape browser that communicates with the Oracle database via the middle tier. The middle tier consists of the IIS Web server that deploys and executes the business and application software. The third tier consists of the database server that runs an Oracle 8 database and handles storage and retrieval of the ADR data. The system provides automated tracking and management of patent applications that may be inappropriately classified.


B.S Computer Science & Art Minor

University Maryland
1994 - 1997
Focused on user interface development & design

M.S Information Systems

Virginia Tech
Focused on Usability & Mobile Design Patterns

Professional Skills

Top Skills



Expert, 10+ years
Look & feel, Interaction & animations, Visual aesthetic, Front-end branding, Responsiveness, Mobile App design, Wireframing, prototyping, product strategy, User centered design, A/B Testing

Adobe Suite & Other Apps

Expert, 10+ years
Most of Adobe products such as Photoshop, Illustrator, XD, Animate CC. Also Sketch, Marvel for prototyping, Hype for animation.

Web Scripting (HTML/Javascript) & Frameworks

Advanced, 5+ years
Basic Javascripting using some frameworks like AngularJs(4), Basic php, expert on HTML, CSS, Bootstrap, Wordpress

Other Skills

Wireframe UI Prototyping Design tools(Adobe, Sketch, Marvel etc.) A/B Testing & Usability Testing Mobile & Responsive Design
HTML CSS Javascript Frameworks Korean



Get in Touch

I’m fascinated by all things digital marketing and enjoy meeting like-minded people. Feel free to contact me at yongdosa@gmail.com.

I can help with the following:

  • UI development
  • UX prototyping
  • Mobile Application prototyping
  • Front End design

Drop me a line at yongdosa@gmail.com